NEWS

Rain is aware of the PHP2Shell vulnerability and has updated all client servers. No action is needed.

Rain は PHP2Shell の脆弱性を認識しており、すべてのクライアントサーバーを更新済みです。お客様による対応は不要です。

JAPAN.
INTELLIGENCE.
AI-AUGMENTED SYSTEMS.

We deliver integrated marketing for companies operating in Japan — traditional channels, digital systems, and AI-augmented strategy. 16 years of market knowledge. Execution that reads the room.
Tokyo — Est. 2009
01
MARKET ADVISORY
02
AI INTEGRATION
03
CONTENT & COMMS
04
DIGITAL MARKETING
05
TRADITIONAL MARKETING
WHERE WE STAND

We've built Japan's digital.
Now we're building
what comes next.

Print didn't disappear—it was absorbed.
The same is happening in web design, execution-layer marketing, and the areas of our industry where AI excels.
Rain has navigated this transition for clients time and again.
We know how it moves.
We're not waiting for the transition to end; we're already positioning for what's beyond.

"16 years of Japan market knowledge doesn't commoditize.
AI can generate websites.
It can't read the room.
Scarcity isn't execution—it's judgement."

RAIN INTERACTIVE — TOKYO, EST. 2009
WE BUILT THE WEB FOR JAPAN

Since 2009, we've designed, built, and maintained digital infrastructure for international brands operating in Japan. This includes AutoForm's market entry and Tokyo Chamber of Commerce platforms. This work continues. But it's no longer the hardest part.

NOW THE HARD PART IS JUDGEMENT

AI can build websites. But it can't judge whether that message will land with Japanese corporate buyers. It can't read the room. It can't navigate the relationship dynamics that actually move partnerships forward in Japan. This knowledge, accumulated over 16 years, doesn't commoditize.

WE ARE SHIFTING. DELIBERATELY.

Print moved to digital. Web became platforms. Now the execution layer is shifting to automation. We don't see this as a threat. We've built our practice by enabling that transition for clients. Now we're doing it again—for ourselves, and for the clients who walk this path with us.

JAPANESE BRANDS, GLOBAL PRESENCE

Japan produces world-class companies, research, and ideas — but many remain invisible outside Japan due to language, cultural framing, and digital infrastructure built only for domestic audiences. We help Japanese organisations build the multilingual websites, messaging, and digital presence they need to be seen, understood, and trusted internationally.

FOUND BY AI, NOT JUST GOOGLE

Search is changing. Increasingly, people find answers through AI systems — ChatGPT, Perplexity, Gemini, and others — rather than traditional search engines. Being discoverable in this new landscape requires different thinking: structured content, clear authority signals, and information that AI systems can understand and cite. We help clients build for this new world of discovery.

SELECTED WORK

Selected Work

16 years of work in the Japan market.

CURRENT CLIENTS
THE GR COMPANY
THE GR COMPANY logo
2012–

THE GR COMPANY

The GR Company

The GR Company is the largest and leading government relations and public affairs consultancy in Japan, Korea, and Taiwan. Rain Interactive has been supporting The GR Company since 2012 with branding, web development, and digital marketing.

Brand StrategyPlatform & WebDigital Marketing
CASE STUDY
USM MODULAR FURNITURE
USM MODULAR FURNITURE logo
2024

USM MODULAR FURNITURE

USM モジュラーファニチャー

Brand presence and integrated marketing for Swiss modular furniture in the Japanese corporate and design market.

Digital MarketingBrand StrategyMarket Entry
CASE STUDY
AUTOFORM JAPAN
AUTOFORM JAPAN logo
2022

AUTOFORM JAPAN

オートフォームジャパン

Market entry strategy and five-year digital marketing partnership for a German sheet metal forming software leader.

Digital MarketingMarket Entry
IBA JAPAN
2018–

IBA JAPAN

IBA ジャパン

Long-term communications and digital strategy partner for the Institute of International Bankers' Japan operations.

Digital MarketingContent & Comms
DIRECT SOLUTIONS GROUP
2017–

DIRECT SOLUTIONS GROUP

ダイレクトソリューションズ

Long-term marketing and communications partnership with Japan's leading insurance direct marketing specialist.

Digital MarketingContent & Comms
FCCJ
2016–

FCCJ

日本外国特派員協会

Digital presence, communications, and event marketing for the Foreign Correspondents' Club of Japan, one of Tokyo's most storied press institutions.

Events & SponsorshipDigital MarketingPlatform & Web
IJCC
2015–

IJCC

アイルランド日本商工会議所

Communications, events, and digital support for the Ireland Japan Chamber of Commerce — the foremost business network for Irish and Japanese companies and professionals.

Events & SponsorshipDigital MarketingContent & Comms
CCCJ
2016–

CCCJ

在日カナダ商工会議所

Marketing, events, and digital communications for the Canadian Chamber of Commerce in Japan.

Events & SponsorshipDigital MarketingContent & Comms
GOLF IN JAPAN
2019–

GOLF IN JAPAN

ゴルフ イン ジャパン

Digital platform, content strategy, and inbound marketing for Japan's premier English-language golf tourism and tee-time booking service.

Platform & WebDigital MarketingContent & Comms
MURASAKIZUKA GOLF CLUB
2020–

MURASAKIZUKA GOLF CLUB

紫塚ゴルフ倶楽部

Brand identity, digital presence, and membership marketing for a prestigious Japanese golf club.

Digital MarketingBrand StrategyEvents & Sponsorship
TSUTSUJIGAOKA COUNTRY CLUB
2020–

TSUTSUJIGAOKA COUNTRY CLUB

つつじヶ丘カントリークラブ

Marketing strategy and digital communications for a well-established Japanese country club.

Digital MarketingEvents & SponsorshipContent & Comms
REIWA GOLF GLAMPING
2022–

REIWA GOLF GLAMPING

令和ゴルフグランピング

Brand development and digital launch campaign for an innovative golf glamping experience blending premium outdoor stays with course play.

Brand StrategyDigital Marketing
PAST PROJECTS

EBARA

2019

荏原製作所

Full multilingual web design, English and Japanese content creation, SEO-driven digital marketing, and CMS development for one of Japan's leading pump and fluid machinery manufacturers expanding globally.

ANA

2020

全日本空輸

Content strategy and digital communications for All Nippon Airways, Japan's largest airline.

BMW JAPAN

2018

BMWジャパン

Multi-year management of BMW Japan's golf tournament — online marketing, event operations, and payment management.

GETZNER

2019

ゲッツナー日本

CMS management and content & communications strategy for the Austrian vibration isolation specialist and its Japan operations.

GLP JAPAN

2020

グローバルロジスティックプロパティーズ

Multilingual web design, site management, English-language digital marketing, and content & communications on retainer for one of Japan's leading logistics real estate developers with a global portfolio.

DELICATO WINES

2018

デリカート・ワインズ

Market entry strategy and brand communications for a leading California wine producer entering the Japanese market.

PERNOD RICARD JAPAN

2019

ペルノ・リカール ジャパン

Internal communications strategy, multilingual IT services, and digital infrastructure support for one of the world's leading wines and spirits companies operating across Japan.

LENOVO JAPAN

2017

レノボ・ジャパン

Japanese e-commerce content management, Rakuten store localisation, and bilingual digital communications for Lenovo's Japanese consumer and enterprise operations.

GLOBAL LUXURY RETAIL BRAND

2020

グローバル ラグジュアリー ブランド

Internal digital training programme for a renowned international luxury retail brand operating across Japan.

HOW WE WORK

How we
work with clients.

01
UNDERSTAND

We start by listening. Before any proposal, we take time to understand your organization, your current position in Japan, and what you're really trying to achieve.

02
ADVISE

Clear, candid perspectives on what's realistic, what the market demands, and where to focus your efforts.

03
EXECUTE

Senior staff handle the actual work. We keep processes transparent and communicate regularly so there are no surprises at delivery.

04
REVIEW

We evaluate results honestly and report in plain language. Most of our client relationships are ongoing because we see every project as a beginning, not an end.

FAQ

Frequently Asked Questions

START A PROJECT

Let's start
a candid conversation.

If you are considering the Japanese market and want a candid view of what it takes, we are happy to speak with you — without obligation.

CONTACT USLEARN MORE →
SELECTED CLIENTS
USM
Swiss modular furniture
AUTOFORM
Sheet metal forming software
GOLF IN JAPAN
Golf media & publishing
ALISHAN
Luxury real estate
FCCJ
Foreign press association
CCCJ
Canadian commerce chamber
BMW
Automotive excellence
EBARA
Industrial machinery
© 2026 K.K. RAIN INTERACTIVE
Toranomon 40MT Bldg. 7F, 5-13-1 Toranomon, Minato-ku, Tokyo 105-0001